Replaces
Google Analytics 360
Save
12500 €/mo
150000 €/year saved
What is Matomo?
Matomo (formerly Piwik) is the leading open-source web analytics platform. It provides comprehensive website analytics including visitor tracking, conversion goals, e-commerce tracking, heatmaps, and session recordings - all while keeping data 100% on your server.
Key Features
Full web analytics
100% data ownership
GDPR compliant
Real-time reports
Heatmaps & session recording
No data sampling
Why Self-Host Matomo?
Self-hosting Matomo means visitor data never leaves your server. Full GDPR compliance without cookie consent banners (when configured properly). No data sampling, no data limits, and no third-party access to your analytics.
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Matomo vs Google Analytics 360
| Feature | Matomo (Self-hosted) | Google Analytics 360 |
|---|---|---|
| Annual cost | €20/yr (Seed.box Premium) | 150000 €/year |
| Data ownership | 100% yours | Their servers |
| Privacy | Complete privacy | Data collection |
| Vendor lock-in | None - export anytime | Difficult migration |
| Storage limit | Your server capacity | Plan-dependent |
Google Analytics 360 limitations:
- Data on Google servers
- Requires Google account
- Privacy concerns with cloud data
- Data used for training